CameraEditing
Espaço Beleza
▌Brief
Filming and editing a video for the Espaço Beleza salon.
▌Challenge
The main challenge was that 95% of the takes were improvised, following the natural pace of the makeup and capturing spontaneous moments. The question was: how do you build a narrative from something so free-form? The solution came in the edit: a fluid sequence that leads the viewer to the before-and-after, with a split screen highlighting the transformation. The video ends by introducing the model and the makeup artist, reinforcing the result and the essence of the work.
- Client
- Espaço Beleza
- Year
- 2022
- Role
- Direction · Camera · Editing
- Duration
- 00:59